Mass Media
A variety of media technologies that reach a large audience
Real World Example
During the Postwar Boom from 1946-1960, mass media, including television, radio, and newspapers, became crucial in shaping public opinion and culture as they reached millions of people quickly. It responded to the need for information and entertainment in a rapidly growing consumer society eager to connect and stay informed about world events and new products. Mass media also helped spread important social ideas, like civil rights and political changes, affecting how people thought and behaved. Today, mass media continues to matter as it connects people globally through the internet, social media, and news outlets, influencing opinions and trends. For example, a viral social media campaign can highlight important issues, encourage community action, or even change laws, showing how mass media remains a powerful tool in everyday life.
